Keyword Variations: Maximize Discovery Without Extra Work

Customer language isn't always consistent—shoppers might search for "sneakers," "trainers," or "athletic shoes" when looking for the same products. Now, InterLinks can handle all these variations automatically.

Comprehensive Keyword Coverage

With Keyword Variations, you can simply add all relevant variations of a keyword, and InterLinks will automatically link each one wherever it appears in your:

Product descriptions
Blog posts
Collection pages
Static pages

Real-World Example

Instead of creating separate keyword entries for:

"running shoes"
"sneakers"
"trainers"
"athletic footwear"

You can now group them all under one keyword entry, and InterLinks will link all variations automatically!

This comprehensive approach maximizes product discovery without requiring any additional work from you. Once you've set up your variations, InterLinks handles the rest, creating a more connected and navigable store experience.

Perfect Complement to Our Existing Features

Keyword Variations works seamlessly with our other features like SearchLinks and our recent algorithm improvements. This means you get:

80% more effective linking across all keyword variations
Dynamic search results for varied customer language
Improved SEO performance across more search terms
Better customer experience regardless of terminology used

Getting Started is Simple

Existing users can access this feature immediately in the Keywords section of their dashboard. New users will find it included with all subscription plans.

Start Using Keyword Variations

Impact on Your Shopify Store

By accommodating different ways customers express the same intent, Keyword Variations ensures that no matter how your customers describe what they're looking for, they'll find relevant products. This leads to:

Higher engagement rates across all content
Improved product discovery for diverse customer language
Better conversion rates from more relevant linking
Enhanced SEO coverage for long-tail keywords